You are currently viewing 4 Tips For Choosing The Right Custom Polo Shirt For Your Brand

4 Tips For Choosing The Right Custom Polo Shirt For Your Brand

  • Post category:Blog
  • Reading time:5 mins read

If you’re looking to make a statement with your brand logo, the suitable custom polo shirts in Canada can be a great way to do it. Polo shirts are one of the most versatile pieces of clothing out there. They go with almost any other piece of clothing, they never go out of style, and both men and women can wear them. There are tons of different styles and colors available. So, you don’t have to sacrifice any comfort or style for your logo to stand out on this type of shirt. Here’s how:

Know Your Audience

Before you start shopping, take some time to consider your audience. Who are you targeting? What do they like? Do they have particular preferences that can help you narrow down the selection of polo shirts available on the market? For example, a more conservative design will likely work better if you target an older audience. If your audience is younger and more trendy, selecting a shirt with a bolder design might be best.

Know Your Budget

Your budget is your primary constraint in choosing a polo shirt, but it’s also important to be aware of other costs. This can help you make smart decisions and avoid overspending or underspending on your purchase.

  • Shipping Costs: You’ll want to include the cost of shipping and handling in your budget so that you don’t pay more than expected when the product arrives.
  • Taxes: Be sure to include any taxes that may apply on top of shipping costs, especially if they’re not included in the price tag (like local sales tax).
  • Other Costs: Depending on what kind of logo will be printed on the shirt, there may be additional costs like artwork design fees or copyright registration fees as well, which should also be factored into your overall budget plan for this project, so there are no surprises later down the line.

Know Your Company Colors

  • Knowing your company colours is important. Your company’s colours are the colours that represent your brand and tell the story of who you are. When choosing a polo shirt for your logo, it’s best to stick to these colors so that everything matches and looks uniform throughout the branding process.
  • The next thing is knowing the color scheme of your logo: The main objective here is to make sure that when people see the polo shirt, they also see your company logo prominently displayed on it!
  • You should know the colour scheme of other brands/companies that have similar logos and marketing strategies as yours. This step will help you choose an appropriate and unique shade range for the polo shirts that can be easily distinguished from others – when worn by employees or customers.
custom polo shirts in canada

Know Your Brand Image

It’s important to know your brand image before you even get to the polo shirt part. Ask yourself: What are your company’s values? Who is your target audience? What are your company’s goals? What is your company’s personality? And lastly, what is the culture of our office environment? The answers to these questions will help you pick a style that matches the rest of the clothing line well.

A polo shirt can be a great way to make a style statement.

In this section, we’ll look at some of the ways that custom polo shirts in Canada can be a great way to make a style statement. As you may know, polo shirts are versatile & you wear them in various settings, from casual Fridays at the office to professional sporting events. They’re also a great way to promote your brand. But there’s more – They work as promotional items for all kinds of businesses, but they’ve also been known to bring out people’s inner sports fans!


With these tips, you should be able to choose a polo shirt that’s perfect for your brand. Remember that it’s important to know your audience. So, if you plan to promote yourself as an upscale company, consider going with a more expensive option. On the other hand, if you want something more casual or affordable, then go ahead and get a cheaper one by considering Iconic Apparel House, which offers the best range of custom polo shirts! Contact us now!

[products category=”shirt” columns=3]